Out of a hunter orange car covered in question marks steps a man in a white suit, also covered in question marks. Mysterious? Not at all. You already know this guy. It’s Matthew Lesko, the man we’ve all seen on TV selling books about government grants. Ever wonder about the man behind the question marks? Most of us probably haven’t, but “The Gospel According to Matthew” is a fascinating case study in entrepreneurial innovation.
It’s a simple equation: We pay taxes. The government uses that money for things we all need and want, like roads and important social programs. No one agrees with every way government money is spent, but Matthew Lesko shows us that there is probably at least one program out there we will like, programs that encourage American citizens to make their lives better, more productive.
Matthew Lesko has made this knowledge mainstream, but not without difficulty. Of the over 100 books he’s written, only 10 have been great sellers. People often judge him for his flamboyant clothing. He’s even been called an f***ing communist bastard (to his face… by strangers… on the street). But nothing can dampen his enthusiasm for one thing, the power of dreams.
This short film a study in business, in social psychology, and in uncompromising individualism. With a collection of lovely interviews, old photos, TV spots, and a behind the scenes footage, director Sofian Khan paints a portrait of a very unique, very American dreamer.
No comments:
Post a Comment